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Atlantic Lotto: History, Operations and FAQs

Atlantic Lotto

The Atlantic Lottery Corporation (ALC), commonly referred to as Atlantic Lottery or Atlantic Lotto, is a Crown corporation operating lottery games in the Atlantic provinces. It is jointly owned by 4 provincial governments: New Brunswick, Nova Scotia, Prince Edward Island and Newfoundland and Labrador. Atlantic Lotto’s headquarters are situated in Moncton, New Brunswick. Let’s find out more about it.

Atlantic Lotto: Things to know

When was Atlantic Lotto established?

Atlantic Lottery Corporation (ALC) or Atlantic Lotto was founded in 1976, shortly after the founding of other lotteries elsewhere in Canada. While the first ALS games were only played on a regional basis, the organization quickly joined the Interprovincial Lottery Corporation to be able to participate in the Canada-wide games. Atlantic Lotto works on behalf of the provincial governments of Nova Scotia, New Brunswick, Newfoundland and Labrador and Prince Edward Island, and operates their gaming business. Atlantic Lotto isn’t solely a profit making entity. It works towards making Atlantic Canada a better place through regular contributions to economic development and social well-being. One hundred percent of profits are returned to the four Atlantic Canadian provincial governments for the funding of health care, education and other essential programs and services in the region.

Which was the first lottery organization to print barcodes on lottery tickets?

In 1988, Atlantic Lotto became the first lottery organization in the world to imprint a barcode on all raffle and scratch tickets, allowing instant verification. In 1990, they introduced the first video lottery machines in Canada. With the introduction of PlaySphere in 2004, they now allow users to play the lottery over the Internet, another first.

Which is the only gaming company to be named one of Canada’s top employers?

In 2007, Atlantic Lottery was named one of Canada’s Top 100 Employers, as published in Maclean’s magazine, the only provincial gaming authority to receive this honor. Atlantic Lottery is a famous and trusted innovator in the field of gaming that operates with a very customer centric approach. Atlantic Lotto has 600 employees who know that their true success can only be achieved by making Atlantic Canada a better place.  

How much money has Atlantic Lotto paid out in prizes?

Since 1976, SLA has awarded more than $5.5 billion in prizes and paid out $ 5.9 billion in profits to its four shareholders. Atlantic Lotto provides a fun, safe and entertaining gaming experience for all Atlantic Canadians. It constantly shares useful tips and info that helps make people make informed choices before playing. Atlantic Lottery delivers products that reflect current and innovative thinking and gives players a chance to dream – everything from dare-to-dream draw games; break open tickets; sports wagering; games in social settings; and online games.  Atlantic Canadians enjoy 145,000 wins each day thanks to Atlantic Lottery products. 

Atlantic Lotto: FAQs

Do other Canadian lotteries offer online casino games?

Over 80 percent of Canadians play online casino games through various regulated lottery companies. Atlantic Lotto joins the lottery corporations in Ontario, British Columbia, Quebec and Manitoba when it comes to offering online gaming to players in their region.

What kinds of responsible gambling tools does Atlantic Lotto offer for online players?

Gambling is truly enjoyable when it’s performed with restraint where players know their limits and don’t gamble recklessly. Atlantic Lotto offers world-class responsible gambling features to help its players keep their online activities fun. Atlantic Lotto holds the distinction of being awarded the highest responsible gambling certification available from the World Lottery Association.

An Atlantic Lotto account offers a wide range of tools and features that can help players keep their online activities fun and responsible. Here are some of them:

  • set a weekly deposit limit
  • daily wager limit and session time limit
  • take a 24-hour break from using alc.ca
  • voluntary self-exclusion for 6, 12, 24 or 36 months
  • pop-up reminders for every 60 minutes logged in
  • and mandatory log-out after 4 hours and 59 minutes on alc.ca.

Atlantic Lotto users can also gain access information about how all the games work. This is a key factor behind responsible enjoyment. A self assessment tool also helps players evaluate their online behaviour. The website for Atlantic Lotto also has a list of helpful resources with contact information regarding gambling in case they need to reach out to someone about their play or that of someone they know.

Why do I have to be verified again (AML in addition to ID verified) to play Casino games?

The extra verification step is a Fintrac regulation. Atlantic Lotto needs to follow it for offering casino games. All Canadian casinos (both land-based and internet offerings) must comply with FINTRAC guidelines if they want to continue operating in Canada. FINTRAC is the Financial Transactions and Reports Analysis Centre of Canada and is a government agency. FINTRAC is responsible for collecting, analyzing, assessing and disclosing information to assist in the detection, prevention and deterrence of money laundering and terrorist financing. FOllowing FINTRAC guidelines is important for national security as well.

So that was a quick run through of Atlantic Lotto. If you want to participate in raffles, draws or play online casino games, Atlantic Lotto is a name you can trust. It has been dishing out massive rewards and prize money to people for many years now.

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